The main goal for Gauč ve Stromovce was to increase the number of visitors to the place. We achieved this by regularly creating Facebook events, for which we unified branding using graphics and copywriting. We created paid promotions for the events.
Another goal was to make Couch more visible on Facebook - to increase the reach of the fan page and the number of followers. We have been very successful - the number of Facebook profile followers has almost doubled in three months. (May - 4197, August - 7340). We managed to increase the overall reach of the site by 350% compared to last season. The range of posts then increased by 400% compared to last season.
Event statistics for the last 3 months